Undergraduate
Management and Marketing
Bachelor of Commerce - BCom(Curtin) - 312707
Management
Are you keen for a career in management? This major focuses on the key challenges facing practising managers today such as the relationship between people and an organisation, performance, change, innovation and technology. You will develop a foundation of knowledge, insights and abilities required of managers in a wide range of sectors, industries and functions, including the management skills of communication, problem solving, planning, organising, managing change and working cooperatively with others.
Marketing
Marketing is a dynamic area which involves giving a business a competitive edge. This major will provide you with an understanding of consumer behaviour and how marketing works, and the chance to explore various aspects of marketing, including international and Internet marketing, sales, pricing, promotion and distribution strategies. You'll explore the ways in which marketing anticipates demands for products, services and ideas by analysing behaviour of competitors and customers.
Credit for previous study
If you have previously worked or studied in this field, you are encouraged to contact Curtin Singapore to discuss eligibility for recognition of prior learning.
Course structure
Credits needed to graduate: 600.
Each unit is 25 credits.
Semester 1
Semester 2
- 10830 Business Information Systems 100
- 10848 Management 100
- 10850 Marketing 100
- 10852 Organisational Behaviour 200
Semester 3
- 9764 Consumer Behaviour 201
- 3822 Sales Management 230
- 304440 Environmental Issues in Business 201
- 9807 Marketing Research 200
Semester 4
- 12613 International Marketing 250
- 10835 International Management 375
- 4436 Human Resource Management (Introduction) 200
- 3900 Strategic Marketing 310
Semester 5
- 12953 Entrepreneurship 300
- 1866 Retail Marketing and Distribution 311
- 3522 Strategic Management 311
- 12593 Marketing (Professional Practice) 300
Semester 6
Bachelor of Commerce majors:
Don't just take our word for it …
2012 entry requirements:
Cut-off scores
| Qualification | Score |
|---|---|
| GCE/STPM/HKALE (A-levels - best of three) | 6 |
| IB | 26 |
| Indonesia (SMU3 top 4 subjects) | 8 |
| Ontario Gr 12 (best of 6) | 73 |
| TER (including TEE/SACE/HSV/VCE) | 70 |
| WAUFP (CPS) | 53 |
| India/Pakistan | 65% |
| Sri Lanka | 7 |
| GAC-ACT Education : Successful completion with minimum GPA 2.6 |
Minimum academic entry requirements
Minimum English language entry requirements:
| IELTS Academic (International English Language Testing System) | |
|---|---|
| Writing | 6.0 |
| Speaking | 6.0 |
| Reading | 6.0 |
| Listening | 6.0 |
| Overall band score | 6.0 |
| TOEFL (Test of English as a Foreign Language) | |
|---|---|
| 550 | paper based |
| 213 | computer based |
| 80 | Internet based (20 in each section) |
CUTE (Curtin Uni Test of English) - C
Results from IELTS, TOEFL and CUTE are valid for two years.
These are only some of the ways you can prove your English competence. View the full list of English language entry requirements
Where:
Curtin Singapore campus
When:
March, July, November
How:
Full-time or Part-time
Study:
On-campus
Duration:
2 years full-time (6 semesters)
3-4 years part-time (12 semesters)
Fees*:
*All fees are inclusive of 7% GST. Fees listed are indicative and subject to annual increases. View our fees and charges page for full details.
Find out more:
-
Enquire here
or Tel: +65 6593 8000
- Find out about studying at Curtin
Disclaimer
Curtin endeavours to keep its courses information up-to-date. However, this information is subject to change from time to time and the University reserves the right to change course information without notification if and when required.
In exceptional circumstances units and/or courses may be discontinued. In these instances Curtin will use its best endeavours to accommodate students affected by any discontinued courses or units
